Documents publiés en "2008"

Département de mathématiques et de génie industriel

Lapierre, J., Tran-Khanh, A., & Skelling, J. (2008). Antecedents of Customers' Desired Value Change in a Business-to-Business Context: Theoretical Model and Empirical Assessment. Services Marketing Quarterly, 29(3), 114-148. Lien externe