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Items where Author is "Ricard, Line"

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Sicotte, H., Préfontaine, L., Ricard, L., & Bourgault, M. (2004). New product development: Customers' and suppliers' assessment of the same project. International Journal of Technology Management, 27(2-3), 176-192. External link

Sicotte, H., Ricard, L., Rebolledo, C., & Bourgault, M. (2003). Vendre quoi à qui? Ou la saga du marketing des nouveaux produits dans les firmes de haute technologie. Gestion, 28(2), 64-76. External link

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