Including the voice of the client in the creative process: a case study of the integration of Quality Function Deployment (QFD) to the Value Proposition Design (VPD) in the service sector

Fabiano Armellini, Ricardo Assis Pelicioni, Paulo Carlos Kaminski and Samuel Bassetto

Article (2017)

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Department:	Department of Mathematics and Industrial Engineering
PolyPublie URL:	https://publications.polymtl.ca/38728/
Journal Title:	Journal of Modern Project Management (vol. 5, no. 2)
DOI:	10.19255/jmpm01401
Official URL:	https://journalmodernpm.com/article-view/?id=280
Date Deposited:	18 Apr 2023 15:03
Last Modified:	05 Apr 2024 11:33

Cite in APA 7:	Armellini, F., Pelicioni, R. A., Kaminski, P. C., & Bassetto, S. (2017). Including the voice of the client in the creative process: a case study of the integration of Quality Function Deployment (QFD) to the Value Proposition Design (VPD) in the service sector. Journal of Modern Project Management, 5(2). https://journalmodernpm.com/article-view/?id=280
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