Jozée Lapierre, P. Filiatrault and J. C. Chebat
Paper (1996)
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| Department: | Department of Mathematics and Industrial Engineering |
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| PolyPublie URL: | https://publications.polymtl.ca/31138/ |
| Conference Title: | SIAR |
| Conference Location: | Montréal, Québec |
| Conference Date(s): | 1996-01-01 - 1996-12-31 |
| Date Deposited: | 18 Apr 2023 15:24 |
| Last Modified: | 25 Sep 2024 16:13 |
| Cite in APA 7: | Lapierre, J., Filiatrault, P., & Chebat, J. C. (1996, January). Value strategy rather than quality strategy: a case of business-to-business professional services [Paper]. SIAR, Montréal, Québec. |
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